Queensland Art Gallery Annual Report 1991-92
PUBLIC PROGRAMS Banners on the Cultural supported by the Gallery's Blanche Louisa 1991-92, providing news and information on Centre Plaza for the Buttner Bequest and the latter by the Australia programs presented at the Gallery, new exhibition Secret Treasures of Russia,,,' Council, the Federal Government's Arts Funding acquisitions, and Gallery Society and Foundation and Advisory body. Frock Sherrin: A Queensland activities. P/on Airist complemented the exhibition of works The Gallery's advice was again sought on a from both the Gallery and outside collections, wide range of copyright matters relating to and Correspondences ... presented the work of artworks. Enquirers included artists, tertiary the fifteen participants in the 191 Andrew & Lilian institutions with collections, other galleries, Pedersen Memorial Prizes for Drawing & Small government departments, and the general public. Sculpture. Decorated Clay is an educational Photographic reproduction of works in the component of the touring exhibition of works Collection was again provided as a service to the from the Collection. general public, researchers, other galleries and The bi-lingual (French/English) catalogue institutions. A total of /90 reproductions was Tou louse- Loutrec: Prints and Posters from the provided, with many works being used to Bib/iothFque Notiona/e was a first for the Gallery. illustrate publications by commercial and Songs of Co/our: The Art of Vida Lohey, initially academic publishers, as well as exhibition produced in /989 to accompany the exhibition, catalogues. The new scale of reproduction fees sold out during the year and was reprinted, and photographic charges established in the / To provide information on the Gallery and its previous year was introduced and the new I special projects several pamphlets were guidelines implemented produced: Six Old Kilns, Asian Collections Development Fund, Exhibitions Development PROMOTIONS I , Fund Bulletin and Asio-Pacific Triennial Bulletin. The public profile of the Gallery, its Collection, 705 These were also published in foreign language exhibitions and program activities was enhanced - editions, including Korean, Chinese, Japanese, during the past year through a range of Oii Thai and Indonesian. promotional activities. In particular. the Gallery Preparation was undertaken for a book, continued to attract a considerable amount of Souvenir of the Queens/and Art Gallery, illustrating publicity in local, regional, national and approximately /00 works from the Collection, international media. A substantial advertising Preparation also began for a Go//cry Centenary campaign was also implemented, with particular Book, featuring works from the Collection, to be emphasis on specific target audiences. published to celebrate the Gallery's centenary Results of the Gallery's Audience Survey in March 1995. confirmed the Gallery's success in achieving its To further extend enjoyment of the Collection Corporate Plan goal of heightening awareness of and to maximise its commercial potential, various the Gallery and attracting new audiences. More items of merchandise featuring works on display than eighty-six percent of those surveyed in were produced, including notecards, Christmas metropolitan Brisbane and regional Queensland cards, boxed card sets and large postcards. were aware of the Gallery and more than a Production of corporate Christmas cards was a quarter of visitors surveyed were visiting for new venture for the Gallery in 1991. Details of the the first time. The Survey also found that media Gallery's expansion of its merchandising activities publicity served as a major source of information appear elsewhere in this report. about the Gallery and its activities. What's On was produced quarterly during International exhibitions such as 'Toulouse- 46
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